Budgeting for Success: The Role of a Digital Marketing Budget Calculator

When you think about opting for digital marketing services, one of the first thoughts that most probably comes to mind is how much it should cost.

And it is fair enough. You cannot spend all your money for the sake of marketing.

So, careful budgeting becomes imperative.

Digital marketing is a broad strategy in itself.

So, you have to be clear about different digital activities.

Like which digital activities you will embrace and which you will omit- based on your needs.

And how much will you spend on each marketing activity?

Deciding on all this before initiating marketing services is crucial.

In this, the role of a digital marketing calculator emerges. It helps you find out the marketing cost with a breakdown of different marketing services.

This brings you clarity and simplifies it so you can make the right decision for your digital marketing campaign.

In this guide, let’s see in what ways a marketing calculator helps you ascertain the right budgeting cost for digital marketing.

Precise cost estimation

This remains the most important benefit of a marketing budget calculator.

As previously mentioned, digital marketing encompasses various activities.

SEO- both on-page and off-page, search engine marketing, social marketing, content marketing and even website design, there are many.

Paid marketing and organic activities make up another aspect.

Deciding what to consider in a budget-friendly manner becomes overwhelming.

At this point, a marketing budget calculator gives you precise cost estimation.

That too of each marketing activity in split form.

Also, it separates the optimisation cost from that of the execution cost.

In case you also want a website design service, the number of pages, keywords, and search optimisation -the calculator gives you clarity for all.

Recurring costs and one-time costs are shown in separate forms, allowing you to estimate the overall digital marketing cost more accurately.

 Customisation according to needs

Flexibility is the best thing that a calculator brings to the marketing package.

You may not want to opt for every marketing service, as there are many.

You may think you should proceed with a handful of marketing services that are genuinely important for your business.

Suppose you may want to run social media ads but not Google ads due to their higher cost-  at least in the initial days.

Even in social media marketing, you probably may want to be active on preferred platforms and not on all of them.

For instance, Facebook and Instagram and not Twitter, the reason being it may not be suitable for your kind of business- just for an example.

The same goes for the number of pages you may want on your website.

In short, a digital marketing budget calculator allows you to customise your package as per your needs.

Resource allocation efficiency

Apart from, cost estimation and customization, a digital marketing calculator also plays a crucial role in resource allocation.

As of now, you have an idea of what amount of expenditure will be incurred on each marketing activity.

In this scenario, finding the ones that “incur less, yield more” usually becomes the guiding principle.

That is because people mostly go for options that give the most out of them, i.e., the higher returns.

In essence, the digital marketing calculator serves as a tool to guide decision-making.

It ensures that resources are allocated efficiently to activities that offer optimal results, allowing you to maximise the impact of your budget.

Bitvero Digital Marketing Calculator

We understand, that some people do have not much idea about how they should spend on marketing.

Because, there are many services, allocating a budget for each becomes hectic.

So we have designed a digital marketing cost calculator,  that will give transparency about spending each penny on different activities.

We hope it becomes your guiding tool for choosing the right and affordable marketing strategies.

Upon getting the customised marketing cost, simply enter your name and email to get a quote copy.

For any negotiations or further customisation,  call us on +91 901 276 4000.